This privacy policy is provided to ensure transparency regarding how “Personally Identifiable Information” (PII) is handled online. Under US privacy law and information security standards, PII refers to data that can identify, contact, or locate a specific person, or identify an individual within a particular context. Please review this policy thoroughly to understand how we collect, use, protect, and manage your PII in connection with our website.

What personal information do we collect from visitors to our website or app?

When you register or place an order on our site, you may be asked to provide your name, email address, mailing address, phone number, credit card details, or other relevant information to assist with your experience.

When do we collect information?

We gather information when you register on our site, place an order, participate in a survey, open a support ticket, or submit information through our website.

How do we use your information?

We may utilize the information collected during registration, purchases, newsletter sign-ups, survey responses, marketing communications, website browsing, or other site features for the following purposes:

To personalize your experience and provide content and offerings tailored to your interests.

To enhance our website to better serve you.

To improve our responsiveness to your customer service inquiries.

To process transactions efficiently.

To send periodic emails regarding your orders or other products and services.

To follow up after correspondence, including live chats, emails, or phone inquiries.

Comments

When visitors post comments, we collect the data provided in the comment form, as well as the visitor’s IP address and browser user agent string to assist in spam detection. An anonymized string (or hash) created from your email address may be shared with the Gravatar service to verify your use of it. The Gravatar privacy policy can be viewed here: https://automattic.com/privacy/. Once your comment is approved, your profile picture becomes visible to the public in the context of your comment.

Media

If you upload images to our website, please ensure they do not contain embedded location data (EXIF GPS). Visitors to our site can download and extract location data from images posted on the website.

How do we protect your information?

Our website undergoes regular security scans to identify vulnerabilities, ensuring your visit remains safe. We utilize routine malware scanning. Your personal information is stored behind secured networks, accessible only by a limited number of authorized individuals who are required to maintain strict confidentiality. Furthermore, all sensitive or credit information provided is encrypted using Secure Socket Layer (SSL) technology. We employ various security measures when an order is placed to ensure your personal data remains safe. For your convenience, we may store credit card information to expedite future orders and automate the billing process.

Do we use ‘cookies’?

Yes. Cookies are small files transferred to your computer’s hard drive via your web browser (if permitted) that allow our systems to recognize your browser and remember specific information. We use cookies to assist in processing items in your shopping cart, understanding your preferences based on past or current site activity, and providing improved services. They also help us compile aggregate data about site traffic and interaction, enabling us to offer better tools and experiences in the future.

We use cookies to:

Process items in your shopping cart.

Save user preferences for future visits.

Compile aggregate data regarding site traffic and interactions to improve site experiences. We may engage trusted third-party services to track this information on our behalf.

You may configure your browser to warn you each time a cookie is sent, or you can disable cookies entirely through your browser settings. Each browser is different, so please consult your Help Menu to learn how to modify your cookie settings. If you disable cookies, some site features may be disabled, which could affect the efficiency of your experience; however, you will still be able to place orders.

Third-party disclosure

We do not sell, trade, or otherwise transfer your PII to outside parties without providing advance notice. This exclusion does not apply to website hosting partners or other parties who assist us operating our website, conducting our business, or serving our users, provided those parties agree to keep this information confidential. We may also release information when appropriate to comply with the law, enforce our site policies, or protect our rights, property, or safety. Non-personally identifiable visitor information may, however, be provided to other parties for marketing, advertising, or similar uses.

Third-party links

We may occasionally offer or include third-party products or services on our website at our discretion. These third-party sites maintain separate and independent privacy policies. Consequently, we assume no responsibility or liability for the content and activities of these linked sites. Nevertheless, we remain committed to protecting the integrity of our site and welcome feedback regarding these external websites.

Google

Google’s advertising requirements are detailed in Google’s Advertising Principles, designed to provide a positive experience for users: https://support.google.com/adwordspolicy/answer/1316548?hl=en-GB. We, along with third-party vendors like Google, use first-party cookies (such as Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other identifiers to compile data regarding user interactions with ad impressions and other ad service functions related to our website.

Opting out: You can set preferences for how Google advertises to you via the Google Ad Settings page. Alternatively, you may opt out by visiting the Network Advertising Initiative Opt-Out page or by using the Google Analytics Opt-Out Browser add-on.

COPPA (Children Online Privacy Protection Act)

The Children’s Online Privacy Protection Act (COPPA) puts parents in control regarding the collection of personal information from children under 13. The Federal Trade Commission, the US consumer protection agency, enforces the COPPA Rule, which outlines the obligations of website and online service operators to protect children’s privacy and safety. We do not specifically market to children under the age of 13.

CAN-SPAM Act

The CAN-SPAM Act establishes rules for commercial email, sets requirements for commercial messages, grants recipients the right to have emails stopped, and defines penalties for violations.

We collect your email address to:

Send information, respond to inquiries, and/or address other requests or questions.

Process orders and send updates pertaining to those orders.

Provide additional information related to our products and/or services.

Market to our mailing list or continue sending emails to our clients after the original transaction.

To ensure compliance with the CAN-SPAM Act, we agree to:

Avoid using false or misleading subjects or email addresses.

Identify the message as an advertisement in a reasonable manner.

Include the physical address of our business headquarters.

Monitor third-party email marketing services for compliance, if used.

Honor opt-out/unsubscribe requests promptly.

Allow users to unsubscribe using the link at the bottom of each email. If you wish to unsubscribe from future emails, you may contact us via our contact page.

Follow the instructions at the bottom of any email to be promptly removed from all correspondence.

Cell Number

“No mobile information will be shared with third parties for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data consent; this information will not be shared with any third parties.”

Contacting Us

If you have any questions regarding this privacy policy, please contact us by sending a message through our Contact page.